Dimri's Purim extravaganza
When Dimri company decided to celebrate the joyous holiday of Purim, they wanted to go all out, breaking the boundaries of imagination. It was a journey from wild imagination to stunning reality, featuring the "CIRCUS OF LIFE" concept.
Mystic Rouge
The foundation of our branded design, was a deep red shade, exuding passion, warmth, and closeness. This velvety hue, added a touch of mystery, creating an exclusive and luxurious ambiance.
The motif of extravagance, akin to the lavish parties of the Great Gatsby, was seamlessly incorporated into the branding. Touches of gold and intimate light bulb motifs adorned the invitations, photo booths, and signage, as well as the stage, dynamically animated screens, tables, food and drink stands, and the various attractions at the greatest circus show.
Cirque de Vintage
Our intention was to create a feeling of entering an extravagant circus show. To evoke the spirit of a vintage circus, iconic imagery of majestic lions, elephants, and tigers was intertwined with tangible attractions like clowns, fire jugglers, dancers, and jugglers. Entrance vintage-style tickets, were torn by ushers at a branded entrance stand, recreating the lively atmosphere of a big top circus tent.
Reality vs.Fantasy
However, the true highlight of the event was the grand entrance, lined with a striking branded carpet that stretched for meters. It was a visual spectacle, setting the stage for an unforgettable experience for all who attended.
Dimri's Purim event was no ordinary celebration; it was a theatrical masterpiece that blurred the lines between reality and fantasy. It embodied the belief that the world is a stage, and we are all actors.
Comments